Major Account Sales Strategy
ISBN: 0070511144
Buy on Amazon
Found in 1 comment on Hacker News
rdl · 2011-12-16 · Original thread
Read SPIN Selling by Neil Rackham instead of this (crappy) article, if you're selling "major sales".

http://www.amazon.com/Major-Account-Sales-Strategy-Rackham/d... is good, but SPIN Selling itself is a better intro.

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