The Art of SEO: Mastering Search Engine Optimization (Theory in Practice) cover
The Art of SEO: Mastering Search Engine Optimization (Theory in Practice)
by Eric Enge, Stephan Spencer, Rand Fishkin, Jessie Stricchiola
Description: The Art of SEO: Mastering Search Engine Optimization (Theory in Practice) presents both foundational theory and practical methods for developing effective SEO strategies. It covers search engine mechanics, planning, execution, and advanced optimization techniques
ISBN: 0596518862
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mattgratt · 2010-10-21 · Original thread
Check out this book by Rand Fishkin (he posts here) and others - it's probably the best place to start - http://www.amazon.com/Art-SEO-Mastering-Optimization-Practic...