This is an important point, especially considering so many startups dub themselves with "a gorgeous/beautiful way to do X or Y". This concept, generally regarded as "aesthetics", is considered a universal principle of design:
"The aesthetic-usability effect describes a phenomenon in which people perceive more-aesthetic designs as easier to use than less-aesthetic designs—whether they are or not."[0]
Point is - something that looks good may "trick" the person into thinking something is more usable even if it's not.
"The aesthetic-usability effect describes a phenomenon in which people perceive more-aesthetic designs as easier to use than less-aesthetic designs—whether they are or not."[0]
Point is - something that looks good may "trick" the person into thinking something is more usable even if it's not.
[0] https://www.safaribooksonline.com/library/view/universal-pri...