Found in 1 comment on Hacker News
krgaskins · 2011-10-05 · Original thread
I think that participatory culture (and finding a balance between media creators and the people who "consume"/participate in media experiences) is actually a very big part of transmedia. If interested, check out the writings of Henry Jenkins: - http://www.amazon.com/Convergence-Culture-Where-Media-Collid... - http://www.amazon.com/Confronting-Challenges-Participatory-C...

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