4.7 out of 5 stars on Amazon after 1,100 reviews.
From the description:
"... by explaining the Hook Model—a four-step process embedded into the products of many successful companies to subtly encourage customer behavior. Through consecutive “hook cycles,” these products reach their ultimate goal of bringing users back again and again without depending on costly advertising or aggressive messaging."
Link: https://www.amazon.com/Hooked-Build-Habit-Forming-Products/d...
We build 'addictive' products by design. Our children should be protected. I'm in the process of saying 'No' to my kids requests for phones and access to online services.
It actually made me LOL. Sounds like someone read https://www.amazon.com/Hooked-How-Build-Habit-Forming-Produc... and tried to apply gained knowledge to a door lock.
https://www.amazon.com/Hooked-How-Build-Habit-Forming-Produc...
https://www.theatlantic.com/technology/archive/2017/07/what-...
There's a GREAT book that I am careful recommending as indeed I think it explores ideas that can be abused easily: Hooked, how to build habit-forming products ( https://www.amazon.co.uk/Hooked-How-Build-Habit-Forming-Prod... )
* Trigger
* Actions
* Rewards (variable rewards)
Ref book on Amazon: http://amzn.to/2ngLIuz
http://www.amazon.com/Hooked-How-Build-Habit-Forming-Product...
It would go over:
1. Rhetoric
2. Historical methods of propaganda
3. How propaganda spreads
4. "Virality in communication networks" (https://www.amazon.com/Hooked-How-Build-Habit-Forming-Produc...)
5. Gossip
6. Tactics of Manipulation (48 laws of power is a good recording of this)
7. Strategizing on cognitive basis.