Found in 2 comments on Hacker News
1123581321 · 2021-02-27 · Original thread
Take a look at Jim Collins’ How the Mighty Fall. https://www.amazon.com/How-Mighty-Fall-Companies-Never/dp/09...
jorangreef · 2010-06-27 · Original thread
Facebook won't be "killed". It probably won't disappear in an instant. But it may most likely fade away in time due to a confluence of many factors, not just one: 1. early adopters growing up, 2. decreasing marginal utility, 3. failure to directly align revenue with consumers, 4. lack of vision, 5. corporatism, 6. solipsism, 7. something better coming along.

See: "How the Mighty Fall" by Jim Collins (http://www.amazon.com/How-Mighty-Fall-Companies-Never/dp/097...).

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