Search Engine Marketing, Inc.: Driving Search Traffic to Your Company's Web Site (2nd Edition) cover
Search Engine Marketing, Inc.: Driving Search Traffic to Your Company's Web Site (2nd Edition)
by Mike Moran, Bill Hunt
ISBN: 0136068685
Buy on Amazon
Found in 1 comment on Hacker News
franze · 2012-03-05 · Original thread
i'm telling you the same thing i told the CEO of an international publishing house: read a book instead!

Search Engine Marketing Incorporated

http://www.amazon.com/Search-Engine-Marketing-Inc-Companys/d... [not an affiliate link]

sadly, nobody ever does.