It is an advertising problem. Big pharma makes massive profits, so you can't cite profits as a source of justification for advertising drugs to people who don't need them. Maybe you should have taken 30 seconds to google GSK's profits last year, or AstraZeneca who had a bad year last year but still make 2 BILLION dollars.
It goes beyond selling drugs to people who don't need them though, they over exaggerate and create new attractive names for illnesses. "Social Anxiety", for example, is not a thing. It's actually called "Social Phobia". A research study showed that marketing "Social Anxiety" yielded a more positive result, so big pharma called it just that. I'll leave you to figure out how much big pharma made off of that little stunt.
Read this book: http://www.amazon.com/Selling-Sickness-Pharmaceutical-Compan...
It is an advertising problem. Big pharma makes massive profits, so you can't cite profits as a source of justification for advertising drugs to people who don't need them. Maybe you should have taken 30 seconds to google GSK's profits last year, or AstraZeneca who had a bad year last year but still make 2 BILLION dollars.
It goes beyond selling drugs to people who don't need them though, they over exaggerate and create new attractive names for illnesses. "Social Anxiety", for example, is not a thing. It's actually called "Social Phobia". A research study showed that marketing "Social Anxiety" yielded a more positive result, so big pharma called it just that. I'll leave you to figure out how much big pharma made off of that little stunt.