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The 22 Immutable Laws of Branding: How to Build a Product or Service into a World-Class Brand
by Al Ries, Laura Ries
ISBN: 9780061983672
Found in 1 comment on Hacker News
mindcrime
· 2020-02-28 ·
Original thread
https://www.amazon.com/22-Immutable-Laws-Branding-World-Clas...