Red Queen is a good read on this topic.
http://en.wikipedia.org/wiki/Red_Queen_hypothesis
http://www.amazon.com/The-Red-Queen-Evolution-Nature/dp/0060...
Influence: the psychology of persuasion, by Robert Cialdini
http://www.amazon.com/Influence-Psychology-Persuasion-Busine...
The Red Queen: Sex and the Evolution of Human Nature
http://www.amazon.com/Red-Queen-Evolution-Human-Nature/dp/00...
One I HAVE read, and I strongly recommend is How To Win Friends and Influence People by Dale Carnegie
http://en.wikipedia.org/wiki/How_to_Win_Friends_and_Influenc...
Also, I've read many people mention a lot about Neuro-Linguistic Programming. I'm usually skeptical of this stuff, but I want to read about it.
I did read "The Game" by Neil Strauss... while it is not something I want to do, it is really intriguing, and he advocates NLP a lot in that book.
And while I'm nerdish/socially awkward, I have a long-term relationship with my girlfriend so I don't "need" to go picking up girls :) .
I look forward to the original poster's list :)
The second point you make is very interesting and I have the perfect rebuttal. Unfortunately I don't have the book with me right now but a quote from a review on Amazon will suffice:
"And on pages 217-218 [Matt Ridley] explains why women cuckold their mates: "This is because her husband is, almost by definition, usually not the best male there is-else how would he have ended up married to her?" She wants the parental care of her husband and some other man's superior-she thinks-genes."
Here is the link to this book (one of the best I've read): http://www.amazon.com/The-Red-Queen-Evolution-Nature/dp/0060...
And although I haven't read this book (if you do, tell me what you think), I know that it talks more about how x% of children are not genetically related to their fathers: http://www.amazon.com/Sperm-Wars-Infidelity-Conflict-Bedroom...
1. http://www.amazon.com/Red-Queen-Evolution-Human-Nature/dp/00...
2. http://www.amazon.com/Moral-Animal-Science-Evolutionary-Psyc...
2) If anyone's interested in longer discussions of these (and they are interesting):
- _The_Red_Queen_ (why we sleep around) http://www.amazon.com/Red-Queen-Evolution-Human-Nature/dp/00...
- _The_Dark_Side_Of_Man_ (why we rape, kill) http://www.amazon.com/Dark-Side-Man-Michael-Ghiglieri/dp/073...
Note that the 2nd tries to make political/policy conclusions which IMHO don't hold up. However, the scientific work in the text is pretty enjoyable.
http://amazon.com/Red-Queen-Evolution-Human-Nature/dp/006055...