Early in the article:
> What is an app, anyway? It's shared computing. Everyone's data is one data structure, in one program, on one server, owned by one corporation.
This is a callout to the Nazi slogan Ein Volk, ein Reich, ein Führer: https://en.wikipedia.org/wiki/F%C3%BChrer#Ein_Volk.2C_ein_Re...
And then the only other time "shared computing" appears in the document:
> To paraphrase Walter Sobchak: say what you want about the tenets of shared computing, but at least it's an ethos.
In the movie The Big Lebowski, the protagonists are harassed by by nihilists that the sort-of militantly Jewish Walter initially assumes are Nazis. When it finally gets through to him, he says, stunned, "Say what you want about the tenets of National Socialism, at least it's an ethos."
Yarvin is a deliberate, meticulous writer who prides himself on his references. This is not a coincidence, this is a white supremacist laughing at programmers not recognizing that he's calling competing software Nazis. Well, I happen to be reading up on Yavin's buddies[0] and I understood that reference[1].
[0]: https://www.amazon.com/They-Thought-Were-Free-Germans/dp/022... [1]: https://www.youtube.com/watch?v=YIp-0V6YKfQ
He's laughing at you because he knows the technical and political are inseparable, and the longer you think so the longer he gets to use you.
“They Thought They Were Free”
For perspective on what it feels like to become a nazi.
https://www.amazon.com/They-Thought-Were-Free-Germans/dp/022...