Web Analytics: An Hour a Day cover
Web Analytics: An Hour a Day
by Avinash Kaushik
Description: Web Analytics: An Hour a Day by Avinash Kaushik provides a practical approach to implementing and managing web analytics strategies, focusing on daily actions to derive meaningful insights from online data
ISBN: 0470130652
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arkitaip · 2011-10-15 · Original thread
For a customer perspective, check out Avinash Kaushik's books on web statistics. They are highly recommended and full of best practices that you should be aware of. Of course, if you are really ambitious you could reach out to him and others in the industry to find out a niche.

Web Analytics: An Hour a Day: http://www.amazon.com/Web-Analytics-Hour-Avinash-Kaushik/dp/...

Web Analytics 2.0: The Art of Online Accountability and Science of Customer Centricity: http://www.amazon.com/Web-Analytics-2-0-Accountability-Centr...