You Can't Teach a Kid to Ride a Bike at a Seminar : The Sandler Sales Institute's 7-Step System for Successful Selling cover
You Can't Teach a Kid to Ride a Bike at a Seminar : The Sandler Sales Institute's 7-Step System for Successful Selling
by David H. Sandler
ISBN: 0967179904
Buy on Amazon
Found in 3 comments on Hacker News
taylortrusty · 2021-06-27 · Original thread
I'm a big proponent of Sandler's methodology. The book is cheap and an excellent read. I use the things I learned in it every day:

https://www.amazon.com/Cant-Teach-Ride-Bike-Seminar/dp/09671...

gregorymichael · 2015-09-18 · Original thread
I found a lot of value in taking a class on the Sandler system. Some of the concepts are packaged up here:

http://www.amazon.com/Cant-Teach-Ride-Bike-Seminar/dp/096717...

edw519 · 2009-04-18 · Original thread
The best I've ever seen:

http://www.amazon.com/Cant-Teach-Ride-Bike-Seminar/dp/096717...